Taipei, July 16 (CNA) CTBC Bank, the flagship banking entity of Taiwan-based CTBC Financial Holding Co., has won the "Best Bank in Taiwan" award from Euromoney magazine's Awards for Excellence 2019, the bank said Tuesday.
In a statement, CTBC Bank said the bank received the award on the back of its outstanding international strategy and innovative services.
Citing Euromoney, CTBC Bank said despite stiff competition in Taiwan's financial market, it has enjoyed steady growth due to a complete business development model as well as digital innovation services and global expansion.
CTBC Bank said Euromoney selects financial institutions for its awards based on their profitability, operations, innovations and competitiveness over the previous year.
According to Euromoney, CTBC Bank has continuously established new performance records over the years and became the most international and competitive financial institution in Taiwan to win the "Best Bank in Taiwan" title.
Daniel Wu , CEO of CTBC Financial, was invited by Euromoney, which was founded in 1969 in London, to attend its 50th anniversary celebratory dinner on July 10 in the U.K. capital.
In addition to Wu, many financial market magnets such as DBS Group CEO Piyush Gupta, Credit Suisse CEO Tidjane Thiam also attended the banquet held by Euromeney, which has played a critical role in the global financial market after having long focused on financial market development and trends in financial technologies.
Wu was the only guest from Taiwan's financial sector to attend the dinner, indicating the bank is well regarded for its business performance and brand recognition in the global market, the bank said.
In an interview with Euromoney, Wu talked about CTBC Bank's global expansion, mentioning the bank acquired Tokyo Star Bank of Japan in 2014 and invested in Thailand's LHFG Financial Group in 2017.
In addition, Wu said following efforts to extend its reach in the global market, CTBC Bank currently operates more than 260 outlets in 14 countries with overseas operations accounting for 38 percent of its total profit.
So far this year, CTBC Bank has won 96 awards globally, including the "Best Retail Bank in Asia Pacific," "Best Digital Social Media Initiative, Application or Program" and "Best Frictionless Customer Experience" from the Asian Banker magazine.
It has also won "Best Bank in Taiwan" from FinanceAsia magazine, while it has been designated "Asia's Most Innovative Bank" and "Asia's Most Open Bank" by International Data Corp. (IDC), an institution renowned for information technology, telecommunications and consumer technology, in its annual Financial Insights Innovation Awards.
CTBC Bank said it is determined to continue its efforts to become the most trustworthy financial service institution in Taiwan with its branding spirit focused on the message "We are Family."
